First run in production · Join the waitlist

Good socks are a small, everyday luxury.

We make a short list of socks we actually want to wear: soft yarns, a cuff that stays put, and a heel and toe built to outlast the rest of the drawer.

Browse the collection   Our story
Reinforced where it countsHeel and toe knit with extra nylon for longer wear.
Free US shipping over $40Flat $4.95 on smaller orders at launch.
30-day comfort promiseNot right? Send them back, worn or not.

The collection

The Everyday Crew

3 colors$16
Coming soon

The Merino Trail

2 colors$24
Coming soon

The Sunday Lounge

2 colors$18
Coming soon

The Striped Ankle

2 colors$14
Coming soon

The Office Rib

3 colors$18
Coming soon

The Wool Hiker

2 colors$22
Coming soon

Fewer styles, made better.

Rib & Heel started with a simple complaint: most socks wear through at the heel long before anything else gives out. So we kept the line short and spent our effort on yarn, knit density and fit.

Our first production run is being knit now. Join the waitlist on any product page and we will email you once, when it is ready.

Read our story